Investing Spotlight

Investing spotlight was a two week content campaign for existing Moneybox users. The key moment during the campaign was a full takeover experience that highlighted the user’s acheivements while investing with Moneybox.

I was tasked to take an existing campaign build and design an experience that felt fresh to the users. I delivered a set of gifs that built one seamless experience while the users progressed through the screens. The designs were based on utilizing an abstract spotlight that created new colors when overlapped.

Client

Moneybox Content Team

Role

Design & Animation

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Final assets were a set of 5 gifs, to be used as the background in the takeover experience.

Explorations

Tests were based on having to adapt an existing build. The focus was on how color and contrast could help the experience feel new without extra build effort.

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Credits

Design & Animation - Daisy Mella Roca

Content Writer - Callum Cliffe

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